Events

How to link Things

Person
├── performerIn Event
├── subjectOf Event | CreativeWork
├── mainEntityOfPage CreativeWork

MusicGroup
├── event Event
├── subjectOf Event | CreativeWork
├── mainEntityOfPage CreativeWork

Place
├── event Event
├── subjectOf Event | CreativeWork

Types of CreativeWork

CreativeWork
├── Article

Types of Events

Event
├── BusinessEvent
├── ChildrensEvent
├── ComedyEvent 🎤
├── CourseInstance
├── DanceEvent 💃
├── DeliveryEvent
├── EducationEvent
├── EventSeries
├── ExhibitionEvent 🖼️
├── Festival
├── FoodEvent 🍳
├── Hackathon
├── LiteraryEvent 📚
├── MusicEvent 🎵
├── PublicationEvent
├── SaleEvent
├── ScreeningEvent 🎥
├── SocialEvent 🎩
├── SportsEvent 👟
├── TheaterEvent 🎭
└── VisualArtsEvent 🎨

Place or Organization

Place | Organization
└── LocalBusiness
        ├── EntertainmentBusiness
        │      ├── AdultEntertainment
        │      ├── AmusementPark
        │      ├── ArtGallery
        │      ├── Casino
        │      ├── ComedyClub
        │      ├── MovieTheater
        │      └── NightClub
        ├── FoodEstablishment
        │     ├── Bakery
        │     ├── BarOrPub 🍺
        │     ├── Brewery
        │     ├── CafeOrCoffeeShop
        │     ├── Distillery
        │     ├── FastFoodRestaurant
        │     ├── IceCreamShop
        │     ├── Restaurant 🍷
        │     └── Winery
        ├── HealthAndBeautyBusiness
        │     ├── BeautySalon
        │     ├── DaySpa
        │     ├── HairSalon
        │     ├── HealthClub
        │     ├── NailSalon
        │     └── TattooParlor

    HomeAndConstructionBusiness
    InternetCafe
    LegalService
    Library
    ├── LodgingBusiness
    │   ├── BedAndBreakfast
    │   ├── Campground
    │   ├── Hostel
    │   ├── Hotel
    │   ├── Motel
    │   └── Resort

    MedicalBusiness
    ProfessionalService
    RadioStation
    RealEstateAgent
    RecyclingCenter
    SelfStorage
    ├── ShoppingCenter
    ├── SportsActivityLocation
    │   ├── BowlingAlley
    │   ├── ExerciseGym
    │   ├── GolfCourse
    │   ├── HealthClub
    │   ├── PublicSwimmingPool
    │   ├── SkiResort
    │   ├── SportsClub
    │   ├── StadiumOrArena
    │   └── TennisComplex
    ├── Store
    │   ├── AutoPartsStore
    │   ├── BikeStore
    │   ├── BookStore
    │   ├── ClothingStore
    │   ├── ComputerStore
    │   ├── ConvenienceStore
    │   ├── DepartmentStore
    │   ├── ElectronicsStore
    │   ├── Florist
    │   ├── FurnitureStore
    │   ├── GardenStore
    │   ├── GroceryStore
    │   ├── HardwareStore
    │   ├── HobbyShop
    │   ├── HomeGoodsStore
    │   ├── JewelryStore
    │   ├── LiquorStore
    │   ├── MensClothingStore
    │   ├── MobilePhoneStore
    │   ├── MovieRentalStore
    │   ├── MusicStore
    │   ├── OfficeEquipmentStore
    │   ├── OutletStore
    │   ├── PawnShop
    │   ├── PetStore
    │   ├── ShoeStore
    │   ├── SportingGoodsStore
    │   ├── TireShop
    │   ├── ToyStore
    │   └── WholesaleStore

    TelevisionStation
    TouristInformationCenter
    TravelAgency

Types of Places

Place
├── Accommodation
├── AdministrativeArea
├── CivicStructure
│   ├── Airport
│   ├── Aquarium
│   ├── Beach
│   ├── BoatTerminal
│   ├── Bridge
│   ├── BusStation
│   ├── BusStop
│   ├── Campground
│   ├── Cemetery
│   ├── Crematorium
│   ├── EducationalOrganization
│   ├── EventVenue
│   ├── FireStation
│   ├── GovernmentBuilding
│   ├── Hospital
│   ├── MovieTheater
│   ├── Museum
│   ├── MusicVenue
│   ├── Park
│   ├── ParkingFacility
│   ├── PerformingArtsTheater
│   ├── PlaceOfWorship
│   ├── Playground
│   ├── PoliceStation
│   ├── PublicToilet
│   ├── RVPark
│   ├── StadiumOrArena
│   ├── SubwayStation
│   ├── TaxiStand
│   ├── TrainStation
│   └── Zoo

├── Landform
├── LandmarksOrHistoricalBuildings
├── LocalBusiness
│   └── EntertainmentBusiness
│       ├── AdultEntertainment
│       ├── AmusementPark
│       ├── ArtGallery
│       ├── Casino
│       ├── ComedyClub
│       ├── MovieTheater
│       └── NightClub
├── Residence
├── TouristAttraction
└── TouristDestination

Links between artists and events

performer

artist | composer | organizer | performer | sponsor
├── Organization
│   ├── Airline
│   ├──    Consortium
│   ├──    Corporation
│   ├──    EducationalOrganization
│   ├──    FundingScheme
│   ├──    GovernmentOrganization
│   ├──    LibrarySystem
│   ├──    LocalBusiness
│   └── EntertainmentBusiness
│       ├── AdultEntertainment
│       ├── AmusementPark
│       ├── ArtGallery
│       ├── Casino
│       ├── ComedyClub
│       ├── MovieTheater
│       └── NightClub
│   ├──    MedicalOrganization
│   ├──    NGO
│   ├──    NewsMediaOrganization
│   ├──    OnlineBusiness
│   ├── PerformingGroup
│   │   ├── DanceGroup
│   │   ├── MusicGroup
│   │   └── TheaterGroup
│   ├──    Project
│   ├──    ResearchOrganization
│   ├──    SearchRescueOrganization
│   ├── SportsOrganization
│   │   └── SportsTeam
│   └──    WorkersUnion
└── Person

Starting with iCal, the various ways of structuring diary or calendar data makes for an interesting example of how many ways there are to do this.

Google offers the following guide, which provides this example in JSON-LD which has W3C specs.

{
	"@context": "https://schema.org",
	"@type": "Event",
	"name": "The Adventures of Kira and Morrison",
	"startDate": "2025-07-21T19:00-05:00",
	"endDate": "2025-07-21T23:00-05:00",
	"eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
	"eventStatus": "https://schema.org/EventScheduled",
	"location": {
		"@type": "Place",
		"name": "Snickerpark Stadium",
		"address": {
			"@type": "PostalAddress",
			"streetAddress": "100 West Snickerpark Dr",
			"addressLocality": "Snickertown",
			"postalCode": "19019",
			"addressRegion": "PA",
			"addressCountry": "US"
		}
	},
	"image": [
		"https://example.com/photos/1x1/photo.jpg",
		"https://example.com/photos/4x3/photo.jpg",
		"https://example.com/photos/16x9/photo.jpg"
	],
	"description": "The Adventures of Kira and Morrison is coming to Snickertown in a can't miss performance.",
	"offers": {
		"@type": "Offer",
		"url": "https://www.example.com/event_offer/12345_201803180430",
		"price": "30",
		"priceCurrency": "USD",
		"availability": "https://schema.org/InStock",
		"validFrom": "2024-05-21T12:00"
	},
	"performer": {
		"@type": "PerformingGroup",
		"name": "Kira and Morrison"
	},
	"organizer": {
		"@type": "Organization",
		"name": "Kira and Morrison Music",
		"url": "https://kiraandmorrisonmusic.com"
	}
}

Each event needs its own page

The tricky part is events are ephemeral and I don’t want to clog my site with expired events:

home (When	What	Who	Where	How Much)
├── artist/who
├── venue/where
└── venue/artist/weekday

In

data
├── artists
├── events
└── venues

{{ range $.Site.Data.events }}
   {{ partial "artist.html" . }}
{{ end }}

Lets start by adding a json-ld file for Zoo Lake Bowls Club in data/venues for a coming event.

https://www.quicket.co.za/events/201783-misled-terrortories-album-launch-farewell-show-w-fuzigish-friends-at-zoo-lake-b/?utm_source=EventPage&utm_medium=Sharebox&utm_campaign=&ref=event-page-share#/

{
	"@context": "https://schema.org",
	"@type": "BarOrPub",
	"address": {
		"@type": "PostalAddress",
		"addressCountry": "ZA",
		"addressLocality": "Parkview",
		"addressRegion": "Johannesburg",
		"postalCode": "2132",
		"streetAddress": "Princess of Wales Terrace"
	},
	"geo": {
		"@type": "GeoCoordinates",
		"latitude": "-26.1622097",
		"longitude": "28.0304166"
	},
	"hasMap": {
		"@type": "Map",
		"url": "https://www.google.co.za/maps/place/Zoo+Lake+Bowls+Club/@-26.1622097,28.0304166,17z/data=!3m1!4b1!4m5!3m4!1s0x1e950c637be96a97:0x647573ab4607e2cc!8m2!3d-26.1622076!4d28.0330357"
	},
	"name": "Zoo Lake Bowls Club",
	"telephone": "0114860843",
	"url": "http://www.zoolakebowls.co.za/"
}

Testing

Emoji Ref

https://www.htmlsymbol.com/unicode-code/26ab.html

https://unicode.org/emoji/charts/full-emoji-list.html

singer 🧑‍🎤

speaking head 🗣️

cook 🧑‍🍳

artist 🧑‍🎨

dancer 💃

family 👪

wine glass 🍷

cocktail glass 🍸

Tropical Drink 🍹

Beer Mug 🍺

Clinking Beer Mugs 🍻

Clinking Glasses 🥂

Slot Machine 🎰

Performing Arts 🎭

Framed Picture 🖼️

Artist Palette 🎨

Stadium 🏟️

House 🏠

House with Garden 🏡

School 🏫

Castle 🏰

Circus Tent 🎪

Classical Building 🏛️

Eight O’clock 🕗

Musical Note 🎵

Studio Microphone 🎙️

Microphone 🎤

Saxophone 🎷

Guitar 🎸

Musical Keyboard 🎹

Film Projector 📽️

Books 📚

Spiral Calendar 🗓️

Free Button 🆓

Ticket 🎫

Admission Tickets 🎟️

Bootstrap

https://gist.github.com/snoyberg/05082c63665a0c05becf82a5ff0f4183